About UNFOLD: igniting passion for Lithuanian cinema
Discover the vision behind UNFOLD, our mission to elevate Lithuanian films, and the unique approach that drives our success. We are dedicated to bringing compelling stories to wider audiences and fostering a vibrant film culture.
Our inspiration: addressing the challenges of Lithuanian film promotion
Many Lithuanian films struggle to gain public attention before release due to today’s saturated media environment. Film marketing, especially for independent productions, is often limited, inconsistent, and unable to create strong audience engagement or anticipation. As a result, many campaigns get lost in the media noise, leaving films with low public awareness, a gap UNFOLD aims to bridge.
Our guiding principles: authentic engagement and strategic storytelling
At UNFOLD, what matters most is creating authentic and engaging film promotion that connects audiences with the story behind the film. We value creativity, strong storytelling, collaboration, and a tailored strategic approach to every project. Our goal is to give Lithuanian films greater visibility, build anticipation, and help them reach the audience they deserve.
What makes UNFOLD unique: story-driven, large-scale campaigns
UNFOLD stands out through its story-driven, large-scale film promotion campaigns that create genuine audience engagement and anticipation. Instead of relying only on traditional advertising, UNFOLD combines creative storytelling, strategic marketing, and multi-platform content to make Lithuanian films more visible and memorable.
Meet our team
Behind every service we provide is a dedicated team of professionals, each bringing their unique expertise and enthusiasm to our business.
Liepa Lepeškaitė
CEO
Kotryna Kalmatavičiūtė
COO
Paula Meškinytė
Head of production
Valda Kiuraitė
Head of client relations
Our vision for Lithuanian cinema
UNFOLD aspires to achieve greater recognition for Lithuanian cinema, foster an expanded market for its productions, and ultimately drive increased sales in cinemas. We envision a future where Lithuanian films are celebrated both locally and internationally, reaching diverse audiences and enriching global film culture.